Product Strategy, Roadmaps & Prioritization
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Curated Certification CPB03
Turn market and customer evidence into coherent strategy, portfolio choices, outcome roadmaps and explicit prioritization decisions.
Benchmark: Curated source set: Atlassian + MIT OpenCourseWare + The Open University + Stanford eCorner + OpenAI Academy -- Credential note: this is a Zuyini mastery certificate built from the cited public courses. It is not issued, sponsored or endorsed by the source institutions, providers or companies.
Core Course Stack
1. Product Roadmap Guide
2. Product Planning: Benefits and Best Practices
3. Prioritizing Ideas for Product Development
4. Technology Strategy
5. Business Models in Strategic Management
6. Marketing Strategy
7. Strategy for New Companies
8. ChatGPT for Product Teams
Hands-On Mastery Capstone
Create a strategy package for a product or portfolio: define target customer, value proposition, competitive position, strategic choices, business model, north-star outcome and Now/Next/Later roadmap. Prioritize at least ten candidate initiatives using explicit criteria.
Proof Rubric
- strategy kernel
- market/competitive evidence
- business model
- prioritization scorecard
- roadmap
- dependency/risk map
- executive narrative connecting choices to outcomes