Product-Market Fit, Traction & Growth
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Curated Certification CEI04
Recognize genuine product-market fit, choose traction metrics, build disciplined growth loops and scale only after customer pull, retention and economics justify expansion.
Benchmark: Curated source set: Y Combinator + Harvard Innovation Labs + Microsoft Learn + MIT OpenCourseWare -- Credential note: this is a Zuyini mastery certificate built from the cited public courses. It is not issued, sponsored or endorsed by the source institutions, providers or companies.
Core Course Stack
1. The Real Product Market Fit
2. Find Product-Market Fit
3. YC's Essential Startup Advice
4. Startup Metrics & Investor Evaluation
5. The path to revenue
6. Ready to Scale? Four Essential Questions
7. Scaling Entrepreneurial Ventures
8. Entrepreneurial Marketing
Hands-On Mastery Capstone
Diagnose whether a venture has true product-market fit and design the next growth stage. Separate vanity from decision metrics, model retention and growth, and define explicit scale/no-scale gates.
Proof Rubric
- PMF evidence review
- cohort/retention analysis
- traction dashboard
- growth-loop map
- scale-readiness scorecard
- bottleneck analysis
- experiment backlog
- scale decision memo