E-commerce Operations, Catalog & Product Discovery
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Curated Certification CRC02
Design a high-quality digital commerce operation from catalog and product data through navigation, search, discovery, product detail pages, checkout, B2B workflows and organic product visibility.
Benchmark: Curated source set: Microsoft Learn + Salesforce Trailhead + Google Merchant Center + Microsoft Dynamics 365 + HubSpot Academy -- Credential note: this is a Zuyini mastery certificate built from the cited public courses. It is not issued, sponsored or endorsed by the source institutions, providers or companies.
Core Course Stack
1. Get Started with B2B E-commerce in Dynamics 365 Commerce
2. Get Started with Salesforce B2C Commerce
3. Product Data Specification
4. Tips to Optimize Your Product Data
5. Free Listings for Products
6. Set Up Retail Products
7. Set Up Assortments
8. Ecommerce Marketing Course
Hands-On Mastery Capstone
Create a launch-ready digital storefront architecture for one category. Build the product taxonomy and attribute model, catalog/feed, navigation and search design, PDP requirements, B2C/B2B checkout flow, quality controls and discoverability plan.
Proof Rubric
- catalog schema
- taxonomy/attributes
- sample product feed
- navigation/search spec
- PDP wireframe
- checkout flow
- quality/disapproval checklist
- discoverability test plan